DESIGNED WITH CARE AND AWARENESS
At PACAL, our core philosophy is to unveil the inherent beauty and elegance within every individual. Through innovative textures and distinctive casting techniques, we infuse character into each piece. Every detail in our jewelry is thoughtfully and meticulously crafted.
PACAL is more than an accessory; it is a form of self-expression. Each piece serves as a unique tool to reflect your personality and style.
ÇİĞDEM PAÇAL DESIGNER
Çiğdem Paçal, who studied Visual Communication Design at Sabancı University, nurtured a passion for geometry and architecture from a young age. Beginning her design journey as an art director in various advertising agencies in Istanbul, she later pursued her interest in jewelry design at the Fashion Institute of Technology in New York.
Returning to Istanbul in 2017 with a vision to establish her own brand, she drew inspiration from the city's rich heritage and craftsmanship, particularly from artisans in the Grand Bazaar. Observing their centuries-old techniques passed down through generations, she founded PACAL, blending traditional artistry with innovative design.
SUSTAINABILITY PRINCIPLE
PACAL upholds both aesthetic and ethical responsibility, crafting our products from recycled silver to minimize environmental impact and conserve natural resources. Our silver jewelry is not only durable and timeless but also designed to be cherished across generations. Unlike the fast-paced production of bijouterie jewelry using cheap materials, PACAL is committed to challenging these industry norms.
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